Ivis Mas
Originally from Miami, Florida, I made my way to New York following my passion to create living experiences.
In addition to leading teams and building the right culture, I've spent most of my time creating digital products and developing strategic frameworks around areas of opportunities. It's what drives and motivates me to be continuously challenged and inspired.
With user research and brand strategy as the foundation of my approach, I focus on providing a strong user centered voice in developing design principles, products and systems with an emphasis for an experience strategy that is clean, simple, and intuitive.
For me, the most rewarding moments are when we create an engaging and compelling brand experience that is memorable and frictionless, yet delightful enough to make a lasting emotional connection.